
A new purpose for FDJ UNITED: faithful to its origins and looking to the future
A new identity, a new signature, a new purpose… the Group is reinventing itself, internationalizing and diversifying, but its commitments and convictions remain intact.
The new purpose of FDJ UNITED, approved at the Annual General Meeting on May 22, 2025, is in continuity with the company’s identity since its creation in 1933. It commits us, now and in the future, to a renewed collective vision.