Being Kindred

Our long-term success is driven by our people. The Kindred team continues to evolve and grow. Attracting and retaining the best people to support and drive our sustainability commitments remains a key strategic focus. We are a values-led team with a strong culture built on dedicated employees from diverse backgrounds. Our employees strongly identify with our values and they play a leading role in creating the groundbreaking culture necessary for us to be the number one operators across all our markets.

2019 highlights
of our employees feel that Kindred is a great place to work
nationalities represented in our workforce
of our employees feel they are treated fairly regardless of their gender
90+ %
employees relocated to purpose-built offices in recent years
12 hrs
of training per employee
share awards granted to employees

Working at Kindred

Our employees are encouraged to drive change and challenge how things are done. We are a global company operating a diverse range of products, across multiple markets and with employees based in a number of offices across the world. Our employees share knowledge and best practice across departments and country borders, which supports our teams in learning from each other and gives them experience working in new groups and geographical locations.

A diverse workforce

We are committed to building a diverse workforce of people from a wide range of backgrounds, cultures and experiences. We promote equal opportunities across the employee life-cycle, including in recruitment, training and benefits, regardless of gender, ability, race, nationality, religion, sexual orientation or age. Our diverse workforce enhances the quality of decision-making and business performance.

A culture of learning 

We foster a learning culture by investing in employee development from day one. By investing in the development of our people, we ensure that we are building a team that will challenge the status quo and that will identify new and better ways of working. On top of individual training and development, Kindred requires all employees to complete regular mandatory training on: information security, anti-money laundering, Responsible Gambling, the General Data Protection Regulation, health and safety, and to take part in safety and anti-bribery and corruption refresher courses.

Sustainability goals

Long-term ambition by 2023: become one of the world's highest-ranked companies for employee engagement

Next steps for 2020

  • Create a wider pool of ready female talent at management and leadership level, by incorporating a transparent, consistent and objective selection process into Kindred's leadership development programme.
  • Develop an employer brand strategy to ensure we attract key talent.
  • Deliver an internal diversity campaign to increase internal engagement and understanding of diversity.

Read more about our approach to Responsible Gambling in our annual Sustainability Report.


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